Bitter's Beauty

Bitter's Beauty is a love letter to cosmetic branding. This cafe-themed brand identity captures everything I love about cosmetics, from playful mascot design to unique scent names. This brand features Bitter, a clumsy yet hardworking mascot, four travel-sized products inspired by Asian desserts, and a sleek sleeve box to hold it all together. Don’t miss the charming logo reveal that brings Bitter’s personality to life, all designed with your busy lifestyle in mind.

Animated Logo Reveal

Product Photos

Using Format